Sylvio Lindenberg

Sylvio Lindenberg
Co-Founder and CMO at Quartile I Amazon Advertising Optimization

Recent Posts

The NYNY Effect: Transforming Retail Strategies with Consumer Resolutions

As we usher in a new year, businesses face a unique opportunity shaped by a phenomenon familiar to all: New Year's resolutions. The "New Year, New You" (NYNY) trend is more than a catchphrase. It is..

1 Min Read
Subscribe and Save: The Gateway to Customer Loyalty and Increased Margins

The aisles of Amazon's digital marketplace are full and the battle for customer loyalty is fierce. While the pursuit of new customers never ceases, savvy sellers understand the gold mine that is..

1 Min Read
Amazon unBoxed, unpacked!

Amazon unBoxed 2023 in New York came to a close, leaving brands and agencies buzzing with excitement over the retail giant's latest announcements. Over three action-packed days in October 2023,..

3 Min Read
Amazon's Prime Big Deal Days: Unveiling the Holiday Shopping Trends of 2023

Leave it to Amazon to ring in the holiday shopping season with their recent sales event, Prime Big Deal Days. If you're curious about how it went down and the key takeaways, you're in the right..

2 Min Read
The Ultimate Guide to Optimizing Your Business on Walmart.com with Quartile

It’s crucial to take advantage of selling on multiple eCommerce platforms to expand your brand's growth potential in an increasingly diverse online marketplace. Expanding your reach to include..

3 Min Read
Unleashing Success: How Quartile Elevated a Leading Office Supplier's Summer Campaign

In the fast-paced world of e-commerce, staying ahead of the competition can be challenging, especially when the summer season hits and sales tend to slow down. However, one leading office supply..

2 Min Read
Case Study: Quartile's Strategy for an Always-On Boost in Frogglez Goggles Sales

Frogglez Goggles was born from a simple question: How do you make swimming goggles more comfortable for kids? The answer came down to two key components. First, offer a comfortable neoprene strap..

3 Min Read
Understanding Amazon Brand Tailored Promotion: An Innovative Strategy to Reach New Audiences and Drive Conversions

The path to growing your brand is not a straight line, and it’s not unusual for sellers to rely on multiple strategies to achieve different business goals. That's where Amazon Brand-Tailored Promotion

2 Min Read